WYLD

Industry:

Creative Agency

Project Type:

Brand Strategy, Brand positioning & mission, Communication Strategy, Brand identity design, Photography guideline, Social media design, Website Design

Client Size:

Agency

Challenge:

Launching a creative agency that resonates effectively across diverse markets like Singapore and Thailand presents a unique set of challenges. WYLD aimed to distinguish itself from traditional consulting firms, which are often perceived as rigid and distant. The primary goal was to position WYLD as a more approachable and innovative entity, capable of fostering strong connections with a cross-border audience.

Outcome:

Embracing the tagline "Your business, our creativity," WYLD is now recognized as a creative agency that specializes in helping established brands and corporations build new business lines and explore new markets.

By focusing on two core services—new business design and branding strategy—WYLD offers a unique blend of creative insight, positioning itself as a partner for businesses looking to venture beyond their traditional boundaries. This specialized focus has enabled WYLD to carve out a niche in the competitive landscape of business consulting.

The outcomes of the strategic brand included the creation of a new pitch deck and a redesigned website, both of which were instrumental in attracting the right clientele. The pitch deck effectively communicates WYLD's unique value proposition and expertise, making it a powerful tool for business development and client engagement. Similarly, the new website serves not only as a visual testament to WYLD's creative capabilities but also as a strategic platform designed to attract and engage potential clients from across Southeast Asia.

Credit:

Image courtesy: WYLD

Brand Identity Design: WYLD